"“Leadership is a relationship between peers - not a top-down directive” - Judith Germain
Real influence doesn’t come from hierarchy.
It comes from presence. Behaviour. Strategic clarity.
When leaders move with intent, not performance, they create momentum that others choose to follow.
That’s the kind of leadership we champion.
Maverick. Effective. And anchored in relationships that matter.
But if you’ve ever left a meeting thinking: “Why didn’t that land?” - you already know that presence alone isn’t enough.
It’s not that you’re not credible.
You’ve done the work.
Built trust. Gained expertise.
Delivered results under pressure.
But lately, something’s shifted - and it’s hard to name.
Your leadership still looks the same…
But the traction?
Gone.
You’re being heard, but not followed.
You’re in the room, but your influence isn’t moving the room.
This isn’t about your capability.
It’s about how that capability is received -and responded to.
And if you’re feeling the drag of misfired influence, here’s the truth:
You’re not alone. And it’s not permanent.
When influence isn’t landing - you feel it
Even experienced leaders know the feeling:
- You present a strong idea - and it goes nowhere.
- You ask for action - and it gets delayed, diluted, or avoided.
- You know you’re capable - but the traction just isn’t there.
- You’re in the right rooms - but not driving the right outcomes.
This isn’t a performance problem.
It’s an influence misalignment - between how you’re leading and how it’s landing.
And left unchecked, it starts to cost you:
- Credibility with senior stakeholders
- Momentum on critical projects
- Confidence in your own leadership
- Visibility for future opportunities
The good news? Influence is learnable.
It’s not about changing who you are - it’s about shifting how your leadership is experienced.
That’s where The Influence Blueprint™ or our other Influence work comes in.
When leaders can’t move people, ideas, or decisions - strategy stalls.
That’s why my work starts by understanding where influence flows - and where it doesn’t.
Whether I’m working 1:1 with a senior leader, coaching a leadership team, or designing a cultural shift post-merger, we use Judith Germain's Strategic Influence Arc™ to uncover:
- Where impact is misaligned
- How influence gets blocked, wasted, or ignored
- And how to rebuild traction that actually sticks
This isn’t soft-skill coaching.
It’s system-level insight that helps organisations move with intention - through their people.
Influentialleader
This isn’t coaching. It’s recalibration.
Led by Judith Germain, award-winning strategist, creator of the Influence Blueprint™, and host of the Maverick Paradox Podcast, this work is for leaders who’ve already proven themselves, but aren’t getting the traction they should.
It’s where credibility meets movement.
Influence isn’t about volume. It’s about traction.
An influential leader doesn’t force action. They create momentum.
They move people, conversations, and strategies forward - without friction.
But that doesn’t happen by chance.
It comes from understanding what drives real influence.
Over years of working with leaders across sectors, I’ve seen the same pattern:
❌ Capability alone isn’t enough.
❌ Presence doesn’t guarantee followership.
❌ Results without influence won’t sustain your impact.
That’s why I focus on the four Drivers of Influence:
Capability – The skills, behaviours, and presence you bring
Decisiveness – Your ability to move forward with clarity and intent
Power – The way you hold and use internal, personal, and positional power
Impact – How your leadership lands and creates results
These Drivers are at the heart of how influential someone is - and they’re what we assess inside The Influence Blueprint™.
If you’re feeling blocked, diluted, or overlooked… this is where we look first.
For those ready to go further, I use the Strategic Influence Arc™ - a deeper leadership system that helps you:
Reflect on your current position and presence (The Mirror: Impact–Influence Matrix™)
Rebuild your influence strategy with precision (The Map: Leadership Influence Pathway™)
Activate traction and alignment across your team or system (The Movement: Kinetic Influence Flow™)
You’ve built your expertise.
Now it’s time to amplify your influence.
This work, led by Judith Germain, award-winning leadership strategist and creator of the Influence Blueprint™ – is designed to shift how your leadership is experienced.
Not by making you louder, but by making your traction visible, strategic, and sustainable.
TIME TO
MAKE A CHANGE
You’re known for your expertise.
You get results. You build trust.
But you’re stuck at the same table - not shaping the conversation.
You’re respected, but not remembered.
Included, but not influential.
You’ve done the work - but it’s not translating into traction.
And the truth is: your leadership still looks strong…
It’s just no longer shifting the system.
This isn’t about working harder.
It’s about how your leadership is received - and responded to.
I work with leaders who’ve already proven themselves - and with HR and L&D Directors who need those leaders to deliver more impact, faster.
That’s what we help shift.
Through tailored mentoring and strategic diagnostics, we help leaders rebuild traction, reclaim credibility, and rewire the way their influence lands.
So your leaders don’t just lead more.
They lead with traction, credibility, and strategic visibility.
Because when influence moves - results follow.
“I had the privilege of attending Judith’s Influencing for Change half-day workshop.
Judith's approach to teaching influence strategies was both refreshing and impactful.
These skills are invaluable for our work in driving meaningful cultural change.
Judith’s facilitation style is engaging, thoughtful, and creates a safe space for challenging conversations. She balances professionalism with warmth, and her genuine passion for helping groups like ours make an impact is evident throughout her workshop.”
Ana Perich
British Heart Foundation (Affinity Group Member)
Influential Leader
Becoming an influential leader requires developing yourself, being clear on your value, sharing your expertise, and standing up for what you believe in.
During your time working with me you will learn:
Leadership Identity™
Understanding and integrating your Leadership Identity™ is crucial for being an influential leader who can effectively align others to your vision.
Amplifying Impact
Our work will be centered around empowering leaders to amplify their impact, make a difference, and achieve success in their respective fields.
Stakeholder Leadership
We look at improving your stakeholder leadership by providing practical strategies and working on the real life challenges that you have.
READY TO
GET STARTED.
Want to see how your influence is really landing?
If you’ve ever wondered why your expertise isn’t translating into traction, or felt like your leadership impact is being diluted -you’re not alone.
Sometimes the issue isn’t your capability.
It’s how that capability is perceived, responded to, and acted upon.
That’s exactly what The Influence Blueprint™ is designed to uncover.
It’s not a personality test - it’s a powerful diagnostic and strategic session that reveals how influence is currently showing up in your leadership; and what to shift, strengthen, or reframe to move things forward.
Many leadership teams also complete the Influence Blueprint together - to identify collective patterns, compare influence styles, and improve their overall leadership impact across the system.
READY TO
INFLUENCE?
Is it time to strengthen your influence?
Whether you want to increase your leadership impact, or develop a team of influential leaders who can move strategy forward - we’ll help you find the right path.
- For individual leaders:
Book a call to explore your next steps.
- For HR and L&D Directors:
Let’s talk about how we can support your organisation’s leaders.